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Sept. 14, 2023

Money Matters 294- Simplifying Healthcare Planning for Retirees with Christine Simone

Money Matters 294- Simplifying Healthcare Planning for Retirees with Christine Simone

In this episode of Money Matters, host Chris Hensley interviews Christine Simone, the co-founder and CEO of Caribou, a software solution that simplifies healthcare planning for retirees. Christine shares her background in healthcare and discusses the importance of incorporating healthcare costs into retirement planning. 

The episode emphasizes the importance of healthcare planning in retirement and highlights the lack of incentives within the healthcare system to help individuals save money on healthcare costs. Caribou aims to provide clarity and confidence in healthcare decision-making by breaking down the incentive structure of the insurance industry and offering objective solutions. The episode also discusses the complexities and misconceptions surrounding Medicare, the healthcare gap between retirement and Medicare eligibility, and important considerations for advisors and retirees regarding healthcare options. The company has developed software that provides data-driven insights for advisory firms and has received funding for growth. The episode concludes with information on where to find more information about the speaker and their company's healthcare planning services.

[00:01:10] A forgotten area in planning.

[00:03:35] Americans' knowledge gap on insurance.

[00:07:25] Retiring early and healthcare.

[00:12:08] Tips for retirees' healthcare costs.

[00:16:30] Life events and reevaluating healthcare costs.

[00:17:20] Funding and growth trajectory.

[00:21:34] Health care planning success stories.

To find out more visit:

www.caribouwealth.com

More about Houston Money Week visit: www.Houstonmoneyweek.org http://www.cheatsheet.com/personal-fi…​ Financial Advisor

Magazine Articles: http://www.fa-mag.com/news/advisors-s…​ http://www.fa-mag.com/news/on-it-s-80…​

You can also listen to this episode and others by podcast at: http://directory.libsyn.com/shows/vie…​ or www.moneymatterspodcast.com #MoneyMattersHouston​​ #ChristopherHensley​​ #HoustonMoneyWeek

Transcript

Christine Simone: Money Matters Podcast Interview

September 12, 2023 . 1:09 PM . ID: 549082893

Transcript


00:01 - 00:04
[speaker unknown]

This conference will now be recorded.


00:05 - 00:12
Christopher Hensley, RICP®

Good, morning everybody, you're listening to Money Matters, I'm Chris Hensley, we have a great show lined up for you.


00:15 - 00:29
Christopher Hensley, RICP®

The elephant in the room, we are taking a breath here, because I ran back to my hotel to recoup because we are both live out at the future proof conference.


00:29 - 00:31
Christopher Hensley, RICP®

And they've been running us.


00:31 - 00:32
Christopher Hensley, RICP®

Nine to nothing.


00:33 - 00:48
Christopher Hensley, RICP®

And so she was, you know, nice enough to give us 30 minutes here to kind of pick her brain and tell us about her company Caribou, but then also some of the things that she dove into in a presentation that she did yesterday here, future proof.


00:48 - 00:50
Christopher Hensley, RICP®

Christine, thank you so much for being on the show today.


00:50 - 00:52
Christine Simone

Thank you so much for having me.


00:52 - 00:54
Christine Simone

I'm catching my breath a little bit too.


00:54 - 01:02
Christine Simone

As well from the Great event, I heard you kinda stutter there when you were saying conference because I think they're pointing it as a festival.


01:02 - 01:03
Christine Simone

So I think that's what you.


01:03 - 01:03
Christopher Hensley, RICP®

Might.


01:03 - 01:05
Christine Simone

Maybe say.


01:06 - 01:06
Christopher Hensley, RICP®

Back.


01:06 - 01:10
Christine Simone

To traditional brands with great education, has been a great event and I'm happy to make the time.


01:12 - 01:17
Christopher Hensley, RICP®

Absolute, usually I'll read your bio to the listeners so that they can get to know you a little bit better.


01:17 - 01:20
Christopher Hensley, RICP®

And I'll just get the key points but I kinda gave it away.


01:20 - 01:26
Christopher Hensley, RICP®

You're already said that the co-founder and CEO of Caribou and it's a software solution that simplifies healthcare planning for retirees.


01:26 - 01:27
Christopher Hensley, RICP®

I know.


01:27 - 01:35
Christopher Hensley, RICP®

As an advisor, and I've worked with typically 65 and not that, this is an area that tends to be kind of forgotten when it comes to planning suit.


01:35 - 01:40
Christopher Hensley, RICP®

So tell us a little bit more about yourself, maybe something that's not in the bio.


01:40 - 01:42
Christopher Hensley, RICP®

So listeners can get to know you a little bit better.


01:43 - 01:43
Christine Simone

Yeah.


01:43 - 01:46
Christine Simone

So my background is all in health care.


01:46 - 01:54
Christine Simone

I never thought I would be attending the Wealth Tech Festival of the world or, you know, presenting to wealth managers and financial planners.


01:54 - 02:07
Christine Simone

But what I very quickly learned working within the healthcare system, is that, unfortunately, no one is really incentivized to help you plan for or save money on your health care costs.


02:07 - 02:17
Christine Simone

And really kind of the impetus of the company is understanding that a fiduciary has that responsibility and incentive to really help drive a lot of that decision making.


02:17 - 02:22
Christine Simone

Considering that, one of the top expenses in retirement is health care costs.


02:22 - 02:33
Christine Simone

So, I'm sure we're going to dive into that into a lot of detail, but most of my background is, on the healthcare side, working for digital health, medical device, kinda startups, and then started my own about three years ago.


02:35 - 02:41
Christopher Hensley, RICP®

Rice, and, you know, there's a lot of bad information out there about Medicare, is not us.


02:41 - 02:44
Christopher Hensley, RICP®

You know, I do this for a living, this is not an area.


02:44 - 02:46
Christopher Hensley, RICP®

I think people tend to think, Oh, this is intuitive.


02:46 - 02:56
Christopher Hensley, RICP®

I'll pick it up as I go and there's some big mistakes that people can make their, I know Philip Marlowe Or let's see the bucket which is Medicare.


02:56 - 02:59
Christopher Hensley, RICP®

They talk about, you know?


02:59 - 03:02
Christopher Hensley, RICP®

You've got CPAs attorneys who said, oh, I can handle it myself.


03:02 - 03:05
Christopher Hensley, RICP®

And it turns out there's a lot of rules involved with Medicare.


03:05 - 03:09
Christopher Hensley, RICP®

Tell us about, you know, the mission and the vision of Caribou.


03:09 - 03:14
Christopher Hensley, RICP®

And how that fits around that Medicare question, that healthcare question.


03:15 - 03:17
Christine Simone

Absolutely, it's a black box, right?


03:17 - 03:22
Christine Simone

And there are so many hidden incentives that most people don't understand.


03:22 - 03:31
Christine Simone

I think it's Kaiser Family Foundation that did a study, that only 14% of Americans can define an out of pocket maximum, deductible, and premium.


03:31 - 03:37
Christine Simone

So there's a lot of basically knowledge gap out there right now.


03:37 - 03:43
Christine Simone

And a lot of people don't understand the decisions that they are having to make, and it's hard to sort through all of the noise.


03:43 - 03:53
Christine Simone

If you've ever given an insurance company, your date of birth, and your phone number, and your e-mail, they are calling you, showing up at your door mailing you when you're close to Medicare eligibility.


03:53 - 03:54
Christine Simone

Right?


03:54 - 04:15
Christine Simone

So, what we're really trying to do is, we're cultivating clarity and confidence around a lot of these decisions and making them more data driven, more objective, like trying to break down the incentive structure that is ingrained into the insurance industry when you sell products and make a commission.


04:15 - 04:23
Christine Simone

A lot of people don't necessarily put 2 and 2 together to understand how that drives outcomes in insurance, and show me the incentive, and I'll show you the outcome, right.


04:24 - 04:31
Christine Simone

It's one of the most common kind of expressions that I turn to because that is, what drives insurance related decisions.


04:31 - 04:37
Christine Simone

So, what really sets us apart is that we're an objective solution in the market, which is very, very novel and unique.


04:38 - 04:45
Christine Simone

No one really does what we do to be able to guide clients through making a very informed, confident decision like that.


04:45 - 04:46
Christine Simone

Is our mission statement.


04:46 - 04:54
Christine Simone

To be able to provide that experience to clients in this area, just like how advisors do that in other areas of clients' financial lives, right?


04:54 - 05:01
Christine Simone

Like, they are truly ensuring that clients are making informed data driven decisions, and so health insurance should be no exception.


05:02 - 05:04
Christopher Hensley, RICP®

Absolutely, absolutely!


05:04 - 05:07
Christopher Hensley, RICP®

I know, personally the clients I have.


05:08 - 05:11
Christopher Hensley, RICP®

It's healthcare or something I would say almost like a stepchild of planning.


05:11 - 05:11
Christopher Hensley, RICP®

Right.


05:11 - 05:17
Christopher Hensley, RICP®

A lot of advisors are just not burn unit into the plan, so we have two different, you know, audiences who are listening to this.


05:17 - 05:23
Christopher Hensley, RICP®

We have people who are near, you know, just consumers who are listening, who are looking to retire.


05:23 - 05:29
Christopher Hensley, RICP®

And then we also have other advisors out there who need to know about something like this to need to know about this tool.


05:30 - 05:32
Christopher Hensley, RICP®

You talked before about the healthcare gap.


05:33 - 05:43
Christopher Hensley, RICP®

Can you tell us a little bit, I guess, from both perspectives of as an advisor, if I'm looking to bring something like this in to help me, but also how that would help the client in fitted in with that healthcare gap there.


05:43 - 05:44
Christopher Hensley, RICP®

Maybe explain what that is?


05:45 - 05:45
Christine Simone

Yeah.


05:45 - 05:52
Christine Simone

So, typically, a gap period is referred to the in-between portion of somebody's life, where they retire, and then they become Medicare eligible.


05:53 - 06:07
Christine Simone

I've heard from many, many clients that one of the reasons that they keep their job longer than they need to is to bridge that gap, or they wait until at least cobra can take them the full way that 18 months to Medicare eligibility.


06:07 - 06:16
Christine Simone

And for anyone who's not familiar with what cobra is, it's a continuation of your employer benefits, but that's only available for about 18 months, typically.


06:16 - 06:24
Christine Simone

And it is often very, very expensive coverage, because you're paying 100% of the premium, plus a 2% administration fee.


06:24 - 06:28
Christine Simone

So, a lot of people are just afraid of what other options are out there.


06:28 - 06:41
Christine Simone

Or if there's a lot of misconception, For example, I hear that people still don't know that you won't be denied, or preexisting conditions, or they think they don't qualify based on their income for the marketplace.


06:41 - 06:51
Christine Simone

Marketplace, which is healthcare dot gov, and most states are some States, have their own individual insurance markets, like California, Covered California, or like Pennsylvania with Penny, for example.


06:52 - 06:54
Christine Simone

Is available to anyone.


06:54 - 07:06
Christine Simone

So long as you're a US citizen, and you can even access a premium tax credit, depending on your income, and most people who are retired don't have that salary anymore, and so they qualify for a premium tax credit, as well.


07:06 - 07:11
Christine Simone

And you can find insurance for yourself, as well as your family, if you have a spouse and kids to cover to.


07:12 - 07:22
Christine Simone

It is typically quite expensive in comparison to your employee benefits, but it does give you that flexibility where you don't need to hold onto your job all the way through to Medicare eligibility.


07:22 - 07:27
Christine Simone

And it is a good option and can provide good coverage, depending on what you're looking for.


07:28 - 07:43
Christine Simone

So we help clients or advisors walk their clients through that and understanding the health care costs associated with it, because it is a lot different than your employee benefits both in the form of premiums and in the form of out of pocket maximums.


07:43 - 07:53
Christine Simone

You know, we see some families spend $25,000 a year in premiums on the marketplace, as well as the out of pocket costs might be up to $17,000, $18,000.


07:54 - 08:00
Christine Simone

If you're on a Bronze Plan with a high deductible, maybe because you want to contribute to an HSA, for example.


08:00 - 08:13
Christine Simone

So, there's so many different factors that go into making an informed decision, but what we're truly doing is making sure clients know that they don't have to hold onto their job, all the way to Medicare Eligibility, or 18 months from Medicare eligibility.


08:13 - 08:19
Christine Simone

There are other options out there that can give you a little bit more freedom and retire early if you have that available to you.


08:20 - 08:21
Christopher Hensley, RICP®

I love it.


08:21 - 08:21
Christopher Hensley, RICP®

I love it.


08:21 - 08:26
Christopher Hensley, RICP®

So I know for, personally, for the clients that I have, it can become very complicated.


08:26 - 08:32
Christopher Hensley, RICP®

I mean, you've got people that they're so used to the employer sponsored health insurance plan.


08:32 - 08:41
Christopher Hensley, RICP®

And then when you trigger transition either to Medicare, or a supplemental, or something that's in the private market, are either what's in the health, the health of the federal healthcare marketplace.


08:41 - 08:42
Christopher Hensley, RICP®

It's different.


08:42 - 08:42
Christopher Hensley, RICP®

Right.


08:42 - 08:44
Christopher Hensley, RICP®

It looks different than what they're used to.


08:44 - 08:52
Christopher Hensley, RICP®

So helping them understand that, You know, do they have retirement, retiree, health care insurance at their employers?


08:52 - 09:03
Christopher Hensley, RICP®

Some of my clients do, and they are the lucky ones, right, and then some of them down and then if you're trying to co-ordinate the spouse and it's, if you're retiring early, that can become like a big math problem.


09:03 - 09:07
Christopher Hensley, RICP®

Can you be more important than the investments, and, you know, healthcare is huge.


09:07 - 09:08
Christopher Hensley, RICP®

It's super important.


09:08 - 09:18
Christopher Hensley, RICP®

Tell us a little bit about how, from the advisors perspective, when I put my advisor had on you, and I'm wanting to use a tool like Caribou, how does it make my job easier?


09:19 - 09:23
Christine Simone

Yeah, so most advisors, quite candidly, have not been doing this in house.


09:23 - 09:25
Christine Simone

They've been referring the business out.


09:26 - 09:32
Christine Simone

The risks, I guess, associated with that is if you're referring the business out, you have no oversight into that experience.


09:32 - 09:33
Christine Simone

Right.


09:33 - 09:36
Christine Simone

So, you don't know the quality of the coverage that your client might be recommended.


09:36 - 09:40
Christine Simone

You don't know what incentives are possibly driving the products that are being sold to the client.


09:41 - 09:44
Christine Simone

And there's also no tie back into your financial plan.


09:44 - 09:50
Christine Simone

A lot of advisors tell me I refer that out, and so I asked them, What does that healthcare line item look like then on your financial plan?


09:50 - 09:52
Christine Simone

And they say, Well, we use estimates.


09:53 - 10:01
Christine Simone

Well, you should be asking your client what they're spending, what their premiums are, what their out of pocket maximum are, and put that in to the financial plan.


10:01 - 10:04
Christine Simone

So, there's no feedback loop, would that, either.


10:04 - 10:17
Christine Simone

That's really the only thing available to advisors today, outside of becoming a health care expert yourself and doing all the research and formatting a deliverable and talking to your client about it, which I would not recommend to advisors, OK.


10:17 - 10:18
Christine Simone

I didn't have.


10:18 - 10:21
Christine Simone

I never expect advisors to become a health care expert, if you want to.


10:21 - 10:22
Christine Simone

That's fantastic.


10:23 - 10:34
Christine Simone

However, I don't think your clients really want you to be a health care expert, They want you to be an expert on their investments and their financial plan and be, kind of, like, a conduit to great resources in other areas of their financial lives.


10:34 - 10:37
Christine Simone

So, bringing that in house can be scary.


10:37 - 10:43
Christine Simone

What we do is, we kind of act like a back office, where you, as an advisor, create the client account.


10:43 - 10:46
Christine Simone

Client is the one entering, all of the data that we need.


10:46 - 10:53
Christine Simone

So, you aren't going to be in the business of asking your client or what medications they take, or helping them with any of the data entry.


10:53 - 10:56
Christine Simone

It's going to be the client that's doing all that.


10:56 - 10:58
Christine Simone

And then we conduct the analysis.


10:58 - 11:10
Christine Simone

And we send it back to the, both of you, with great summary notes that you can reference if you want to drive the conversation with you, or your client, or you can rely on us to walk you and the client through the results of the analysis.


11:11 - 11:15
Christine Simone

So that's what it looks like to kind of bring it in house today, using a software like ours.


11:17 - 11:18
Christopher Hensley, RICP®

Nice.


11:18 - 11:27
Christopher Hensley, RICP®

I know for, for retirees who that's who I'm working with them now, I'm switching from advisor back to the retiree, for retirees.


11:27 - 11:30
Christopher Hensley, RICP®

They have some unique roadblocks, right?


11:30 - 11:35
Christopher Hensley, RICP®

I mean, there's Irma hit the fiscal cliff and they're highly compensated.


11:35 - 11:36
Christopher Hensley, RICP®

They make some mistakes.


11:36 - 11:43
Christopher Hensley, RICP®

They could end up, you know, paying the highest premium on Medicare, down the road, and didn't even know they kind of got in the problem.


11:44 - 11:55
Christopher Hensley, RICP®

Do you have any tips for retirees, maybe some actionable things that they can do to really help them make a better plan towards their health care cost?


11:55 - 11:57
Christine Simone

Yeah, certainly I can, I can kind of name a couple.


11:57 - 12:09
Christine Simone

So just because you referenced Erma, for example, if, um, the difference in the salary, or, you know, investments, or the sale of a home, or something like that, is going to be massive.


12:09 - 12:11
Christine Simone

You know, don't try to play around with Irma.


12:11 - 12:12
Christine Simone

Like the difference in Irma.


12:12 - 12:16
Christine Simone

Annually is a few thousand dollars up to, I think, $10000 at most.


12:16 - 12:19
Christine Simone

So typically it's not a game that you really want to play around with.


12:19 - 12:28
Christine Simone

If you are going to pay higher premiums, it's likely because you had some big payout or something happened, your salary was was much larger and it's not worth playing around with.


12:28 - 12:36
Christine Simone

However, if you have had a significant drop in income, because of her retirement, for example, you should appeal that income adjustment via Irma, right?


12:36 - 12:43
Christine Simone

Like, don't think that you are subject to, that if you have had that life-changing event, you can actually work with Medicare to appeal it.


12:43 - 12:47
Christine Simone

So don't overrate the ability to possibly modify that.


12:47 - 12:57
Christine Simone

So be sure as an advisor or as a retiree that you are, other advising your clients or you yourself, as the client or retiree, are on top of that, that you can possibly adjust.


12:57 - 13:03
Christine Simone

The Part B and Part D premiums that you are subject to based on your income from two years prior.


13:03 - 13:09
Christine Simone

Also, you know, here's another 1 for 365 retirees if you are retiring early, but are still relatively healthy.


13:09 - 13:13
Christine Simone

Look at a high deductible plan option look at contributing to an HSA.


13:13 - 13:18
Christine Simone

You can pull money from your HSA to pay your Medicare premiums in the future, which is fantastic.


13:18 - 13:22
Christine Simone

Or just use it as a tax free growth vehicle for your investments.


13:22 - 13:24
Christine Simone

Hsas are fantastic.


13:24 - 13:28
Christine Simone

But what you really want to make sure you're considering is that you will have a high deductible.


13:28 - 13:33
Christine Simone

And if you are on a high deductible on the marketplace, that typically means $10000.


13:33 - 13:41
Christine Simone

And above, usually 14, 15, $16,000 is what we're seeing Those braun's HSA compatible plans come in at.


13:41 - 13:47
Christine Simone

So that looks very different than your employer plan where your high deductible was, maybe $3000.


13:47 - 13:50
Christine Simone

I think that's the average amount of a high deductible plan.


13:51 - 13:54
Christine Simone

For your employer where you could access and contribute to an HSA.


13:55 - 14:07
Christine Simone

If you're 64 and going on to the marketplace for the first time for 12 months, probably not worth setting up an HSA, but you could plop, you know, a good amount of money in there and have it grow over the course of your retirement, if you wanted to.


14:07 - 14:15
Christine Simone

But definitely something to consider if you've been contributing to an HSA and are comfortable with higher deductible plans and have been contributing to one for a number of years.


14:16 - 14:26
Christopher Hensley, RICP®

If you know, if you're a employee of a company that they've gone out and they've kind of got the Cadillac Health Insurance policy where there's no deductible, you need to know that.


14:26 - 14:27
Christopher Hensley, RICP®

There's going to be a sticker shock after that.


14:28 - 14:41
Christopher Hensley, RICP®

If if this is going to be your first time with that, tell me a little bit more about some of the key life events that might trigger a re-evaluation of health care costs in your insurance options.


14:41 - 14:44
Christopher Hensley, RICP®

Are there certain life events that make us look in a certain direction?


14:45 - 14:46
Christine Simone

Absolutely.


14:46 - 14:49
Christine Simone

The big ones, Retirement and Medicare Eligibility.


14:49 - 14:54
Christine Simone

Most certainly, that's where we see a lot of our client interactions being surfaced.


14:55 - 14:57
Christine Simone

Another great one is Open Enrollment.


14:57 - 14:59
Christine Simone

So we're recording this in September.


14:59 - 15:00
Christine Simone

Open enrollment is around the corner.


15:00 - 15:04
Christine Simone

It starts in October for Medicare, and then in November for the marketplace.


15:04 - 15:13
Christine Simone

So that is a great touchpoint for advisors to have with their clients, or just clients to remember, so that they can re-evaluate their benefits for the upcoming year.


15:13 - 15:17
Christine Simone

It is the only time of the year where you can change your health plan.


15:17 - 15:20
Christine Simone

So it's a great, great, great opportunity to do that.


15:20 - 15:32
Christine Simone

Throughout the rest of the year, birthdates, moving, if you're relocating, it's a qualified special enrollment period, if you are going through a change in marital status, because of a divorce, for example, or your widowed.


15:32 - 15:36
Christine Simone

Those are other life events, definitely to keep in mind.


15:36 - 15:48
Christine Simone

And another one that I really love, which introduces the advisor to the next generation, to start to demonstrate their planning capabilities, is when the client's children are aging off the policy at 26.


15:48 - 15:57
Christine Simone

So, it's a good connection point to make with that next generation, with their children and show them that you could help them with a variety of different planning areas, like health care.


15:57 - 16:00
Christine Simone

Get them on a health plan through typically the marketplace.


16:00 - 16:04
Christine Simone

Usually, they're graduated from school, so they don't have student health plans available to them.


16:04 - 16:09
Christine Simone

But they might not be employed full-time yet, or have benefits accessible to them through an employer.


16:10 - 16:15
Christine Simone

So it's a great way to kind of show that you can help them with planning and some of these value add areas.


16:16 - 16:16
Christine Simone

Awesome.


16:16 - 16:27
Christopher Hensley, RICP®

That's, that's really good ideas there, and we can come to find out the people, you know, they aren't worried about this stuff until these life events happens, and that's a trigger to make them go back and look at it.


16:27 - 16:32
Christopher Hensley, RICP®

So, pointing those milestones out is good for the, for the clients.


16:32 - 16:39
Christopher Hensley, RICP®

But it's also a good for advisors to know, you know, who are looking at this in wanting to see if it's something that will be helpful to them.


16:39 - 16:53
Christopher Hensley, RICP®

So, I'm going to switch gears on you, because yesterday, you get, you gave a fantastic presentation on AI, which you admittedly said, I'm not an AI expert, but, and then you proceeded to give a really good talk on AI there.


16:53 - 16:57
Christopher Hensley, RICP®

You had some funding for your company, right?


16:57 - 17:03
Christopher Hensley, RICP®

Tell us a little bit about that and who, who, who helped fund the company?


17:03 - 17:06
Christopher Hensley, RICP®

How that, how that happened, and you know, tell us a little bit about that.


17:06 - 17:08
Christine Simone

Yeah, it's something I'm really proud of.


17:08 - 17:15
Christine Simone

Only 2% of women founders raised venture capital, or the venture capital dollars have only gone into 2% of women led.


17:15 - 17:18
Christine Simone

Companies is another way of kinda saying that.


17:18 - 17:22
Christine Simone

So, I'm really proud that we've put together multiple rounds of funding.


17:22 - 17:24
Christine Simone

We raised today, close to $4 million.


17:25 - 17:34
Christine Simone

So, we've got a great team that we've been able to hire because of that, and we've been able to focus on a lot of operational engineering efforts with that injection of capital.


17:34 - 17:51
Christine Simone

I think that a lot of, you know, alternatives in the industry are simply, like, consulting businesses, but what we've done is we've been able to kind of automate that whole process and provide a much more scalable solution to advisory firms that have offices across the whole country, thousands and thousands of clients.


17:51 - 17:54
Christine Simone

Which consulting services, unfortunately, just can't service.


17:54 - 17:56
Christine Simone

Because you need to always add people to grow that.


17:56 - 18:08
Christine Simone

So what we've been able to do with the funding is really focus on engineering and building software that can provide these data driven insights at scale across the whole country, but also still have a human in the loop.


18:08 - 18:11
Christine Simone

The whole way, health care is very highly personalized.


18:11 - 18:12
Christine Simone

Highly human.


18:12 - 18:16
Christine Simone

People want to talk to our representatives, so we've been able to balance both really effectively.


18:16 - 18:20
Christine Simone

And we have fantastic investors that are mostly operators themselves.


18:20 - 18:24
Christine Simone

They span backgrounds and finance backgrounds and healthcare.


18:24 - 18:28
Christine Simone

So we've got a great cap table that kind of has a little bit of both together.


18:29 - 18:36
Christine Simone

And I look forward to, you know, bringing on future partners in the rounds that will come in the future.


18:36 - 18:40
Christine Simone

But we've got a really great growth trajectory, trending well towards profitability as well.


18:40 - 18:44
Christine Simone

So might be able to be independent of that in the future too.


18:45 - 18:46
Christopher Hensley, RICP®

I love it.


18:46 - 18:51
Christopher Hensley, RICP®

I love it and it's such a good idea and to see, you know, money spent in that direction.


18:51 - 18:54
Christopher Hensley, RICP®

It's something that will help clients, it will help advisors.


18:55 - 18:56
Christopher Hensley, RICP®

So I'm gonna just do a quick commentary here.


18:57 - 19:02
Christopher Hensley, RICP®

Yesterday as a, as a, as a, also, a public speaker, right?


19:02 - 19:15
Christopher Hensley, RICP®

That goes out and speaks in front front of the audience, there, they've got future proof, so slick that when you're given the presentation, there's a little app that people can ask questions on, right?


19:15 - 19:21
Christopher Hensley, RICP®

And at the end of your presentation yesterday, you ask if there's any questions there?


19:21 - 19:23
Christopher Hensley, RICP®

And I've seen other presenters on this stage.


19:23 - 19:34
Christopher Hensley, RICP®

If nobody's asking questions, they just die on the stage and you knew to go to go and ask to get audience participation and actually get people to ask questions.


19:34 - 19:38
Christopher Hensley, RICP®

But what I thought was funny, as you said, is it OK to ask questions?


19:38 - 19:42
Christopher Hensley, RICP®

And I looked in the production people in the background, the head on headsets and never going to know.


19:43 - 19:49
Christopher Hensley, RICP®

And it was only because you are throwing them off of, you know, kind of what they know, whenever they thought they should be doing.


19:49 - 19:58
Christopher Hensley, RICP®

But you just gave a presentation on the present and the human aspects of AI and how you need to, you know, kind of be in there and get in there.


19:58 - 19:59
Christopher Hensley, RICP®

So so it's excellent.


19:59 - 20:07
Christopher Hensley, RICP®

I thought you did a good job, Especially for, you know, for the technology sometimes can be a roadblock there when you're president, you know.


20:08 - 20:08
Christine Simone

Stuff there.


20:08 - 20:09
Christopher Hensley, RICP®

Anyway.


20:09 - 20:10
Christopher Hensley, RICP®

Just high five on that.


20:11 - 20:14
Christine Simone

Well, maybe they won't invite me back to speak next year because of it.


20:14 - 20:15
Christine Simone

I didn't see them know.


20:16 - 20:16
Christopher Hensley, RICP®

You're.


20:16 - 20:23
Christine Simone

Telling me no, but I like to think that there were no questions through the app, because everyone was so drawn in to the presentation.


20:23 - 20:26
Christine Simone

So no one submitted them via the app, but people throw their hands up.


20:26 - 20:27
Christine Simone

So I said, why not?


20:28 - 20:28
Christine Simone

Let's see what.


20:29 - 20:32
Christopher Hensley, RICP®

That's the sign of an accomplished speaker.


20:32 - 20:36
Christopher Hensley, RICP®

You know, you're not gonna get stopped out that you're going to like get the audience to start asking questions.


20:36 - 20:37
Christopher Hensley, RICP®

I thought that was really, really awesome there.


20:38 - 20:43
Christopher Hensley, RICP®

So we are I could sit here and talk to you forever on here, but we're actually hitting the towards the end of the show.


20:44 - 20:45
Christopher Hensley, RICP®

Is there any side?


20:46 - 20:57
Christopher Hensley, RICP®

Before we go, I'd like you to kind of give us the website for people to want to find out more about you and about the company, but also, is there anything that I forgot to ask you that you'd like to leave listeners with today?


20:58 - 21:00
Christine Simone

Yeah, that's a great question, I would say.


21:01 - 21:10
Christine Simone

If you feel like you still have more questions about health care planning after listening to this podcast, take a look at our website, which is caribou wealth dot com and take a read through some of our case studies.


21:10 - 21:13
Christine Simone

We've got great success stories at other firms.


21:13 - 21:15
Christine Simone

We have great guides.


21:15 - 21:29
Christine Simone

We have just really good content that outlines like what the actual experiences and what the client testimonies are that we get, because I guarantee you that when you introduce this to your clients, it's gonna be your clients that are driving more utilization of the product.


21:29 - 21:34
Christine Simone

Because they're gonna make comments like, Now, I can make a clear, confident decision.


21:34 - 21:40
Christine Simone

This was so confusing to me beforehand, and now I have insights into exactly what to do.


21:40 - 21:47
Christine Simone

I did all this research, and now it's clear to me, and that is the type of experience that, as an advisor, you should be wanting to drive.


21:48 - 21:53
Christine Simone

And so, you can see a lot of that on our website, via the blogs, the case studies, the success stories.


21:53 - 21:54
Christine Simone

It's all there.


21:54 - 21:57
Christine Simone

And if you have any lingering questions, book a call with our team.


21:58 - 22:02
Christine Simone

Reach out to me directly on LinkedIn or via the website.


22:02 - 22:08
Christine Simone

I'd be happy to chat further about your current process, what that looks like, and opportunities to hopefully make it better.


22:11 - 22:11
Christopher Hensley, RICP®

Christine, thank you.


22:14 - 22:16
Christopher Hensley, RICP®

Thank you for sharing with us today.


22:16 - 22:17
Christopher Hensley, RICP®

Have a good conference?


22:18 - 22:18
Christopher Hensley, RICP®

Sure.


22:19 - 22:19
Christopher Hensley, RICP®

Later.


22:19 - 22:21
Christopher Hensley, RICP®

Good conference.


22:21 - 22:22
Christopher Hensley, RICP®

Later.

Christine Simone Profile Photo

Christine Simone

CEO

Although she's years away from her own retirement, Christine Simone is obsessed with helping current and future retirees plan for and optimize their healthcare costs. She's held notable leadership positions within the healthcare industry working with key stakeholders from payers to providers to the Veterans Affairs. Now, Christine is the CEO & co-founder of Caribou, a software solution for the finance industry. She's driven by her passion to slash hidden incentives in healthcare to support smarter financial decision-making, and she is within the small fraction of women founders who have raised venture capital.